AI digital PR for startups and scaleups
Keep building visibility after launch day.
Startup PR often arrives in bursts around funding, launches and hires, then stops when the team gets busy. Lula creates a continuous workflow around founder expertise, market evidence, journalist needs, product categories and company milestones.
More than announcement PR
Between launches there are still useful reasons to appear: founder experience, approved data, customer problems, category comparisons and time-sensitive journalist requests that a small team cannot watch all day.
Move quickly with boundaries
Speed is useful only when the facts remain reliable. Keep metrics, funding details, customer claims, founder biographies and product information current; require review for financial, growth, competitive or forward-looking statements; allow routine work inside clear subjects, audiences, evidence and sending limits; use paid-plan sending infrastructure rather than the main company domain; and keep a full audit history.
Overview
Last 30 days · Acme Analytics
Opportunities matched
24
Pitches awaiting approval
2
Outreach sent
9
Positive replies
3
Placements
4
Linked mentions
2
Referral visits
341
AI citations
Not connected
Activity over time
Opportunities, pitches, replies and placements over eight weeks.
Recent activity
- Lula matched 6 new opportunities against your brief.
- Pitch prepared for Helena Marsh — awaiting approval.
- Reply from Helena Marsh classified as interested.
- Linked mention verified in The Fintech Ledger.
The workflow
- 01
Brief the brand
Add the product, market, founders, proof points, milestones, competitors, approved metrics and restricted claims.
- 02
Find and score opportunities
Match the brief with journalist requests, publications, podcasts, events, category pages and directories.
- 03
Develop and approve
Build an angle around evidence, experience or an approved announcement, then review each action or approve campaign rules that reflect the stage and risk of the story.
- 04
Track the outcome
Track replies, placements, links, mentions, traffic and selected visibility signals, plus plan use against your current allowance.
Evidence, not invented proof
The 7-day trial covers one verified brand, matching, gap analysis, limited submissions and one approved hosted release. Lula improves the process, while editorial decisions remain independent.
Customer proof placeholder
Approved customer evidence will be added here when supplied.
Questions
Related reading
See what Lula finds for your brand.
Start with seven days free. No payment card required.