Meet Lula

AI digital PR for fintech

Move quickly without treating trust as an afterthought.

Fintech stories are time-sensitive, technically detailed and often sensitive to claims, regulation and customer trust. Lula helps teams find relevant opportunities and carry the workflow forward while keeping approved facts, expert review and audit history at the centre.

Relevant routes to fintech authority

Journalist requests, trade media, business coverage, podcasts, conferences, comparisons and directories each need the right expert, the right evidence and the right level of caution about what can be claimed.

Claims and evidence controls

Build speed around a reliable source of truth: verified product, company, market and spokesperson information; performance, regulatory, financial, security and customer claims routed for required review; research, licences and policies kept with the campaign; the appropriate approved expert assigned to each subject; and a full record of facts, drafts, approvals, recipients and external actions.

lula-prSlack · Acme Analytics
LulaThursday 07:56

🎉 Acme Analytics has a new placement. The Fintech Ledger published “Why finance teams still close the month in spreadsheets.”

Published coverage verified

Followed link checked · added to placements

The submitted response is recorded separately from this published result.

Susan08:02

What else is waiting for me today?

Lula08:03

One new request needs a decision. Your campaign draft is ready for review. No outreach will go out without the approval you’ve set.

Illustrative example

The workflow

  1. 01

    Brief the brand

    Add products, jurisdictions, licences, experts, approved terminology, evidence and restricted claims.

  2. 02

    Find and score opportunities

    Match the brand with relevant requests, writers, publications, podcasts, events and reference sources.

  3. 03

    Develop and approve

    Prepare evidence-led contributions that answer the opportunity, then require review for every action or approve rules with strict claim and audience boundaries.

  4. 04

    Track the outcome

    Track replies, corrections, placements, citations, links and visibility in a daily record.

In your conversation

Lula brings relevant work and decisions into Slack or Microsoft Teams. Ask about a match, review a draft or check the outcome there; the web workspace keeps the detailed record.

See how Lula works

Placements

Verified results, checked before they are counted

Product preview
  • Manual month-end reporting feature

    The Fintech Ledger · Coverage

    Followed link
  • Best reporting tools for finance teams

    Payments Weekly · Listicle

    Brand mention
  • Audit trails, explained

    Data & Compliance Podcast · Podcast

    Show notes link
  • Company profile updated

    Industry directory · Citation

    Live listing
See reporting and attribution

Evidence, with context

Lula does not provide legal or compliance approval — your authorised reviewers remain responsible for those decisions. A material issue can pause activity and trigger review, correction and updated source information. Editorial outcomes remain independent.

Customer result

Eighteen placements that expanded authority, not just link count

18

New third-party placements

AEO + SEO

Combined objectives

High-value

Sources beyond usual reach

Verified

Relevant public references

See the work and context

Questions

Related reading

See what Lula finds for your brand.

Presence is $495/month, paid upfront. Access starts after payment.

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