AI digital PR for ecommerce
Earn attention beyond paid acquisition.
Ecommerce discovery happens across reviews, gift guides, category lists, creator coverage, search results and AI answers. Lula helps product brands find credible editorial routes, prepare useful pitches and monitor the third-party pages that influence purchase decisions.
Opportunities across the buying journey
Gift guides, listicles, product reviews, journalist requests, founder stories and business citations each shape consideration, but they run on different lead times, criteria and contacts.
Prepare the right material
Make evaluation easier for the recipient using approved specifications, pricing, availability and claims, current images and links, approved testing or certifications, editorial lead times around launches and key buying periods, and clear separation of earned, affiliate, gifted and paid routes.
🎉 Acme Analytics has a new placement. The Fintech Ledger published “Why finance teams still close the month in spreadsheets.”
Published coverage verified
Followed link checked · added to placements
The submitted response is recorded separately from this published result.
What else is waiting for me today?
One new request needs a decision. Your campaign draft is ready for review. No outreach will go out without the approval you’ve set.
The workflow
- 01
Brief the brand
Add product ranges, audiences, markets, approved claims, assets, founders, fulfilment details and excluded topics.
- 02
Find and score opportunities
Find relevant review pages, gift guides, journalist requests, publications and seasonal openings.
- 03
Develop and approve
Develop the product case, story or expert contribution, then approve each action or set campaign rules including sample and disclosure requirements.
- 04
Track the outcome
Track published coverage, links, referral visits, mentions and selected visibility signals.
In your conversation
Lula brings relevant work and decisions into Slack or Microsoft Teams. Ask about a match, review a draft or check the outcome there; the web workspace keeps the detailed record.
See how Lula worksListings and forms
Every submission shows what happened and why
Industry software directory
LiveListing verified this week
Regional business register
Action neededVerification code sent to your inbox
Category comparison site
Needs phone numberRequired field missing
Paid inclusion directory
SkippedPayment required — not attempted
Evidence, with context
Editorial, affiliate, gifted, paid and partnership routes are recorded separately so reporting stays honest. Editors and reviewers decide what to include and publish, so reviews and guide inclusion are never guaranteed.
From a specialist platform to nationally recognised source visibility in 60 days
USA Today
National media coverage
ABA Journal
Relevant professional visibility
PA Supreme Court
Authoritative institutional reference
60 days
Campaign timeframe
Questions
Related reading
See what Lula finds for your brand.
Presence is $495/month, paid upfront. Access starts after payment.